The Pure: minimalist design in white-on-white decor
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In the heart of the business district, immerse yourself in a world of purity and whiteness in this boutique hotel of 50 luminous and relaxing rooms.
The Pure is the aptly named creation of interior designer Oana Rosen, who chose a white monochrome atmosphere to expand upon the volumes and high ceilings of a building that once housed a textile factory. The same concept was behind the choice of marble or white leather furniture.
The rooms are very Zen, with dark-oak parquets, ‘cathedral' ceilings (nearly four metres high), white leather headboards, and brown wooden bed frames. The luminous bedrooms are filled with white orchids.
It is a popular nightspot, when the hotel sparkles with energy, and its facade, bar, and outside terrace are lit up with orangey-yellow lights.
The Pure
Niddastraße 86
60329 Frankfurt am Main
+49 (0)69 710 4570
Rooms: from 80 EUR